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Many craft beverage producers - especially those in operation for 5+ years - rely heavily on distribution to drive volume sales and topline revenue. But a crowded marketplace, downward consumption trends, and other headwinds mean that distribution just isn't working for a lot of companies these days.
In this webinar, Virginia SBDC Craft Beverage Assistance Manager Chris Van Orden will ask Julie Rhodes of Not Your Hobby Marketing about the various struggles facing producers and the strategies they can deploy to get back on track.
Guest Speaker: Julie Rhodes, Not Your Hobby Marketing