Ready to bring your brand to life on video?
Our 2-part, interactive workshop is your opportunity to learn the essentials of creating impactful video content for your business.
From scripting and shooting to editing and sharing, you’ll gain hands-on experience and leave with ready-to-use videos tailored to showcase your brand’s story.
You’ll learn how to:
Develop a clear and compelling brand story for short-form video
Write engaging video scripts using proven storytelling frameworks such as "Hook, Story, Offer"
Build confidence speaking on camera and improve on-camera delivery
Create effective videos using smartphones and other accessible production tools
Use AI tools responsibly to support content brainstorming, planning, and organization
What you’ll walk away with:
practical storytelling strategies
greater confidence creating video content
a personalized content plan
at least one fully developed video script you can begin using immediately in your business marketing efforts
Bonus: You will gain insights from successful business owners, and industry experts (Brand Camp Counselors), network with fellow entrepreneurs, and walk away with actionable strategies and content to take your brand to the next level.
Tuesday, August 18, 2026
9:00am - 11:00am
Grandin CoLab
1327 Grandin Rd SW, Roanoke, VA 24015
Cost: $75
There will be a virtual follow-up session on Thursday, September 10th from 10:00am - 12:00pm.
Meet your camp counselors:
Zack Jackson,
The JPG Agency
A 20 year broadcast veteran, Zack uses that experience to help businesses tell stories, engage their audience, and grow their brand identity.
He’s the co-founder of The JPG Agency, a full-service marketing department for small businesses that would otherwise not have the resources internally.
Specializing in content creation, social media marketing, website design, photography/videography, copywriting, creative brainstorming and storytelling, the JPG Agency also offers guidance on SEO, digital ads, financial planning, graphic design and more.
“Our goal is to empower small businesses with marketing and branding knowledge that cuts through the noise of the industry.”
Jeff Robertson,
Greater Roanoke & NRV SBDC Business Advisor and Community Navigator
Jeff Robertson is a business, leadership, AI, and marketing advisor with the Virginia Small Business Development Center, Greater Roanoke & NRV. He helps entrepreneurs and small business owners clarify their message, strengthen their brand, and use practical marketing and AI tools to grow their businesses. Jeff brings a direct, hands-on approach to coaching and training, helping people turn ideas into clear strategies, stronger content, and measurable action.
Join us and transform your vision into videos that shine!
Registration limited to 20 People. Don't Delay…

