About this workshop
Talent Attraction: Modern Recruitment Strategies for Top Candidates will help you move beyond passive hiring and toward continuously attracting strong candidates. This session explores how to strengthen your employer brand, communicate the value of your workplace and benefits, and stand out in a competitive hiring market.
This workshop is part of The Talent Blueprint: From Attraction to Retention, a four-part series covering the essential pillars of modern talent management. Each session is designed to stand alone, so you can attend this workshop individually or participate in the full series.
You’ll learn how to:
Develop a more proactive approach to attracting potential candidates.
Strengthen your employer brand and communicate what makes your company a place where people want to work.
Identify ways to position your company and employee benefits in a competitive hiring market.
Create a framework for consistently attracting candidates who align with your company.
Who should attend
This workshop is designed for small business owners, entrepreneurs, and business leaders who want to improve their ability to attract qualified candidates. It is especially helpful for businesses competing for talent in a challenging hiring market or looking for alternatives to relying solely on traditional job postings.
What you’ll walk away with
You will leave with a practical framework for thinking about recruitment as an ongoing effort rather than a task that begins only when a position becomes available. You will also gain ideas for strengthening your employer brand and communicating your company's value to prospective employees.
Presented by
Katie Beach, Mojo Leadership Group
About The Talent Blueprint: From Attraction to Retention
This four-part series provides actionable insights to help businesses build a more engaged, high-performing workforce. Sessions explore the full talent journey, from understanding the value of talent and evaluating the hiring process to attracting candidates, onboarding new employees, and supporting retention.
Series schedule:
Session 1 — Wednesday, August 26, 10:00–11:30 a.m.: Foundations of Talent Management: The Business Value of Talent
Session 2 — Thursday, September 24, 10:00–11:30 a.m.: The Talent Funnel: Evaluating Your Attraction and Application Process
Session 3 — Wednesday, October 21, 10:00–11:30 a.m.: Talent Attraction: Modern Recruitment Strategies for Top Candidates
Session 4 — Wednesday, November 18, 10:00–11:30 a.m.: After You Hire: Orientation, Onboarding and Retention
Registration
Registration cost: $10.00 per class.
Separate registration is required for each class.

