About this workshop

Managing social media can take significant time and creative energy, from developing ideas and writing content to planning, scheduling, and publishing posts. In this live, online webinar, you’ll learn how AI tools can help you plan more efficiently, create stronger content, and manage your social media workflow while keeping your brand authentic.

You’ll learn how to:

• Identify AI tools that can support social media marketing

• Use AI applications to develop and create social media content

• Apply best practices for using AI while maintaining an authentic brand voice

• Explore practical examples of how AI can support your social media workflow

Who should attend

This webinar is designed for small business owners and entrepreneurs who want to use AI to make social media marketing more manageable and effective, whether they are new to AI or looking to refine their current approach.

What you’ll walk away with

You’ll gain a practical understanding of how AI can support social media planning and content creation, along with real-world examples and a demonstration of the process. For additional hands-on practice and guidance, attendees are encouraged to participate in the monthly AI for Social Media Lab sessions.

Before you attend

This webinar is a lecture-style session focused on understanding how to use AI tools for social media. For hands-on practice and guidance, look for the monthly AI for Social Media Lab sessions on the Virginia SBDC events calendar.