You had a big idea and you spent years and significant dollars to bring your business to life. But all of that innovation, time, and money won’t matter if a customer is tempted by a copycat product and buys it instead. Protecting your product and maintaining a competitive advantage is the basis for trademark law. Join this webinar to learn the basics of Intellectual Property law and the complicated trademark process. Real life examples will be used to demonstrate the value of getting it right the first time!
Learning Objectives:
Understand the different types of Intellectual Property (IP)
Identify the IP assets of their business
Determine the next steps to protect their IP
Presenter(s): Michael Hertz, Principal, Intellectual Property Practice, Woods Rogers
Note: this session will be recorded for internal use only
Who should attend: Current small business owners in all industries
Date: Thursday, September 29
Time: 9:00 – 10:00 AM
About our presenter: Michael J. Hertz, Principal, Intellectual Property Practice
Michael Hertz practices in the firm’s Corporate and Business Law and Intellectual Property sections, focusing his practice on corporate and intellectual property matters for both closely held and public companies. His experience includes merger and acquisition and contract drafting and review for companies in high-tech and other industries. He files and prosecutes state and federal trademark applications and copyright applications. He has represented clients in administrative proceedings in federal and state court as well as before the U.S. Patent and Trademark Office. Mike is regularly ranked as a go-to attorney for Intellectual Property matters by Virginia Super Lawyers and Best Lawyers as well as Virginia Business magazine’s Legal Elite list.
About Woods Rogers Vandeventer Black:
At Woods Rogers Vandeventer Black, we help clients navigate what lies ahead. Our Intellectual Property practice advises established businesses, entrepreneurs, and start-ups on formation, business contracts, and growing and protecting their valuable IP. Through our offices in Roanoke, Lynchburg, Charlottesville, Richmond, and Norfolk we help businesses, individuals, and our communities thrive. Read more at www.wrvblaw.com.
A confirmation email with the Zoom login information will be sent after registration.