Lesson 2: Opportunities for Cross-Selling/Up-Selling

Written By Amanda Forrester

Opportunities for Cross-Selling/Up-Selling 

Data from your engagement initiatives will allow you to analyze your customer behaviors and offer them targeted up-sells (comparable higher-end products and services) and cross-sells (additional products or services that are relevant to their purchase).

This practice will increase your customer’s average order size, which in turn equals more revenue.

Amanda Forrester
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Lesson 2: Increased Following
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Lesson 2: Retention